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2012/02/27

Manufacturing China’s NBA Stars (Video) WSJ

-What? are they Frankensteins? 

Chinese officials paired their two tallest basketball players together to produce Yao Ming, China’s first NBA star. The WSJ’s Deborah Kan speaks to author Brook Larmer about how Jeremy Lin’s success could change the way China creates basketball icons.
From Wall Street Journal

Operation Yao Ming: The Chinese Sports Empire, American Big Business, and the Making of an NBA Superstar

The riveting story behind NBA giant Yao Ming, the ruthless Chinese sports machine that created him, and the East-West struggle over China’s most famous son.

The NBA’s 7‘6“ All-Star Yao Ming has changed the face of basketball, revitalizing a league desperate for a new hero while becoming a multimillionaire pitchman for Reebok and McDonald’s. But his journey to America—like that of his forgotten foil, 7‘1“ Wang Zhizhi—began long before he set foot on the world’s brightest athletic stage.

Operation Yao Ming opens with the story of...
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